strategic, spacious fitness biz building •
strategic, spacious fitness biz building •
12-month Coaching Experience for rule-breakers, life-makers and industry-shakers
Dunno where your fitness biz is gonna be next year hey legend?
It’s pretty damn natural to wonder if those epic goals you’re craving are actually gonna happen.
Every biz owner goes through it.
Questioning their decisions.
Looking right and left for every piece of hot info about business success.
Sprinting with the first sparkly idea you find… to end up head-slammed into a dead end.
Save yourself the headache.
Create growth without imploding your business
Step inside The Collective to create your most profitable and purposeful year in business yet! An expansive space for learning and executing kickass strategies.
With real-time advice to guide you, you’ll learn the business skills, the externals, the tools and the frameworks to propel your fitness biz.
BUT Queens and King it’s so much more than solid info. You’ll learn how to truly make these externals pop. Having the how-tos is all good (gonna be plenty of these) but actually executing them, getting them to land and produce the outcomes you want - that’s next-level business success.
Massive results are what we all want, right?
It’s also kinda terrifying. Because you’ve never grown this big before.
Which is why too many fitness biz owners hold themselves and their businesses back.
Legend - you don’t need to pump the brakes anymore because I’m gonna help you handle each situation. To ease you into the process of bringing home these epic outcomes and finish off with a smooth-as landing.
Commit to this time with me (for your biz and for yourself).
Lean into becoming a more well-rounded business owner.
Experience fitness biz life beside other baddies who want to grow, move forward and do business in a way that feels fukn right.
Say yes to freedom, fun and solid finances.
WHAT DID YOU DO LAST YEAR?
Hey Queens and Kings, let’s be real.
Maybe you kicked some decent goals last year. And maybe you’re feeling damn fine about your fitness biz success so far.
But peel back the gloss for a sec and show me your deeper thoughts.
Reckon there’s a little frustration and maybe even a tinge of regret. When you look back on last year you know some of those decisions and actions you took coulda been better.
Sure, you don’t know what you don’t know. And it’s all learning. And whatever other cheesy cliche ya wanna hear.
But I bet you’d kinda like to know this year is gonna be different.
THIS YEAR is when you stop rushing decisions, launching in haste and feeling the pressure to do it all right now.
Another corny quote… “You’re doing your best with the resources you have available at that moment.” Srsly, it’s true.
But what if those resources levelled the fuck up?
What if you had access to on-tap learning for every big goal in your business?
What if you could action that serious shit and then have epic support (from an experienced coach) to help you find your blindspots?
Queens and Kings - you can have it all.
Leadership that feels rad and empowers your team.
Dreams becoming reality without losing yourself (or messing with other areas of your life) in the process.
The Collective is where you need to be.
What is The Collective, anyway?
It ain’t nothing you’ve seen before. No 6-month program to smash a big goal or 1-1 coaching to get uber personal on your probs. (Both totally awesome and needed, but not at this level.)
The Collective is all about shaping change in your business. And it all starts with you!
You - learning from recorded content about all those juicy business skills - from launching and lead generation to selling and scaling.
If you’re facing a business challenge, you’ll have everything you need to tackle that, but then you’ll also have access to me. To bounce off in real-time (yep, you get exclusive support exactly when you need it!). And leverage the group’s collective brains, creativity and problem-solving.
You - taking everything you’ve learnt and using it. Harnessing the power of my 10+ years in this wild ride of business ownership and using it to make your biz a huge freakin’ success.
You - calling on me when you just can’t see a way out of your current situation. Or sending a voice message when you have that Holy shit, what am I doing? moment right before you hit launch. (It’s gonna happen and I’m here for it.)
I’m your safety net. The chick who’s always got your back and doesn’t run at the first sign of trouble.
Challenge. Explore. Collab. Execute.
12 MONTHS IS A LOOOONG TIME
One year to keep treading water.
One year to boom and bust.
Or one year to hold firm.
Where you stand strong through wins, losses or anything else comin’ your way.
You’ve seen how a particular year sets other fitness biz owners up as industry leaders with a massive community. Or tore them down with nothing to show for all their sweat, money and tears.
No matter what happens this year, it’s guaranteed you’re gonna experience CHANGE.
Every year brings shifts and seasons. Our industry constantly evolves bringing situations we’ve never faced before.
Let’s move through it together. Commit to being at the forefront of our industry and your business. Learning and leaning in.
No more solitude, overwhelm or confusion.
Just fun, fulfilment and a fuk tonne of success.
STELLAR COMBO OF GROUP COACHING AND MENTORING
Okay cool but what does that mean?
You’ll be hitting big goals, letting the lows flow and getting pro guidance to lead you through the year. Plus, you’ll see how I run my businesses, adapt to industry changes and keep a balanced mindset through every stage.
How is it different from other programs or courses?
In The Collective our focus is not just on consuming top-notch content. It’s about taking these big topics and playing around with them to see how they work best for your fitness biz. And as you’re experimenting - you get access to me for clarification, brainstorming and troubleshooting.
knowledge jewels
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1 x Lesson and learn call with hot topics for whatever’s hitting hard in our industry
1 x Q&A hot seat to give you the chance to target a sticky problem if you need it (or share your wins for the month too!)
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Real-time navigation so you don’t have to ride the biz waves alone
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Loaded with foundational pre-recorded content about:
Launching
Lead generation
Systems
Creating offers
Sales
Increasing revenue and profit
Business ownership mindset
With regular updates of relevant lessons (as needed)
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(Quarterly Event: Value $597)
A 1-week power sprint to smash your quarterly planning.
With a hardcore focus on understanding your data to turn it all into doable actions. And a massive lean-in to the tough questions you’ve been shying away from.
Plus access to all new The Business Edit masterclasses and any short courses too!
Coming soon…
Solopreneur Success Masterclass (value $199)
Fully Booked Short Course (value $999)
testimonials
“Ro is so amazing. The way her brain works - just everything about her is so good. She’s so supportive on all levels. She figures out your business but also the person behind the business (aka you!). She’s got an answer for everything! So she helps you uncover the answer to whatever you’re struggling with. She helps you reflect to grow. To feel it and move on instead of being stuck in an emotional state. Ro has a really thought-through process and I learn from each experience with her.”
Bec Potalej, Lioness Performance
“Ro has helped me gain a new perspective on business and on life. She helped me flip my thoughts and open my lens to new opportunities. It makes such a difference how she’s always giving me guidance, reassurance and support. My favourite part about working with Ro is the drive, motivation and energy I get from working with her.”
Steph Adu Awad, Myo Strength Performance
wanna hang here?
The Collective is open for fitness biz owners who fukn adore their business but want to live through running it in a different way. The sort of Queens and Kings who’ve had enough of the hectic, hasty pace promoted by other biz coaches. Who want to punch a wall if they hear the words “Explode your growth” one more time!
Stand up if:
Action-taker is your middle name
You value having fun on the way to success (not just enjoying yourself once you get where you’re goin’)
Taking off your “I have all the answers” boss hat and being a student sounds so good
You’re keen on producing outcomes and steady progress
Playing with ideas and experimenting with new ways = growth to you (not time-wasting)
You’ve had a taste of frantic fitness biz ownership and it was way too bitter
You wanna bounce ideas with a coach who’s got shitloads of experience and is doing it right here with you
You’ve got industry cred (from 1 year to 10+) but spend too much time head-scratching
With the right coach (aka me) you’ll be open to trying almost anything
You’re opening up to fresh ideas even when they’re a bit scary
Ready to settle in, learn, master and implement new skills?
Ready to expand and mature? (Yep, you’re gonna have to adult harder.)
Want the space to lean in and ask the hairy questions?
hold up, ya need to hear this:
The Collective is no “stroll-in, everyone’s welcome” kinda place.
It’s the throne room for Queens and Kings who don’t mess around.
Soz (kinda not) but if:
you download all the stuff and follow all the pros but never actually do anything
you find learning boring (wasn’t that what primary school was for?)
you can’t handle taking responsibility for what you do
Everything that’s wrong with your fitness biz is the industry's fault (but is it??)
your fave convos are whining about your clients or bitching about other coaches
you know you’re full-grown (plants need to keep growing, not you right?)
you’re a good egg but you need a coach to play mum and hold your hand
Walk on by.
The Collective is not for you.
i built an empire
To keep the bro-coaches out.
To fend off the vultures plugging 7-figure businesses in 60 days.
To create a solid, safe place for you to breathe and get comfy. (Pass the silk cushions around please.)
A whole year in The Collective means you get to explore your business without judgey eyes or snarky comments from people with NFI. From the delicious highs to the “can’t bare it anymore” lows, we’ll support each other to just sit. Not react to the moment but thoughtfully plan our actions instead.
I wanted a place for Queens and Kings to learn all the tools. But also have the space to explore what’s happening and how to make pivots. A setting where safety and trust are created and nurtured.
Business is frikkin lonely when you try to do it all without support. You get caught in the overthinking spiral. Second-guessing your instincts. Procrastinating over decisions because there’s no one to say Hey Queen (or King), this is amazing - go for it!
I built this for you.
Come on in.
stand in
your power
So this ain’t a 1-to-1 coaching program where you lean on me to tell you what to do (No damsel in distress act here thanks.)
The Collective is for independent fitness biz owners. People who do the damn work, use the resources and call on me when you need some backup. Biz owners who know how to stand in their own power but sometimes need a wingwoman.
Our group coaching sessions are for everyone to ask questions and learn - so if you need deep, deep guidance or your problem is massive - book 1-to-1 coaching.
everything in the collective
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everything in the collective •
INCLUSIONS
2x Group Coaching calls per month
Voxer access to ask me anything whenever you want!(Private clients pay $3400 per month)
VALUE
$12,000
$40,800
VIP access to my exclusive Collective library (not your standard bunch of resources - this teaches you EVERYTHING you need to grow your fitness biz)
$4999
VIP access to The Business Edit
TOTAL VALUE
GET IT FOR JUST
$2388
$60,187
$11,000 + GST
Pay in full or break into monthly payments of 12-14 months
*Want to add 1:1 MONTHLY CALLS OVER THE NEXT 12 MONTHS? $18,000 + GST SELECT SPOTS AVAILABLE